Personalization In Practice: My Glimpse into the Future of Fashion at TechStyle

Personalization? Big Data? 1-to-1 engagement? Sure, I’ve heard of them.  I been to this marketing rodeo a few times before, pardner. It’s predictable as clockwork: Every few years, someone will waltz in with an overflacked approach, platform or PPT-friendly pitch […]

Reputation Automation: the Next Threshold in Personal Branding

We’ve talked about the Napoleon Problem, the potential pratfalls involved in not controlling your own brand. Taking control of your public persona, which is now slathered far and wide by social media, content marketing and mobile technology, will probably evolve beyond ‘reputation […]