RADIO ADVERTISING & AUDIO PRODUCTION

Writing or producing radio spots or podcasts, using humor, imaginative production values and all the tricks of the trade to drive impact.

IN BOTH EARS AND OUT THE WALLET

There's a rubber chicken in my soul.  Writing and producing humor-driven radio spots or podcasts is a real love of mine.

Good thing: radio is still a powerhouse advertising tool, perennially effective according to Neilsen and delivering an R.O.I. of up to 6X every dollar spent.

Great radio spots start out by leveraging laughs to get the point across. So take a look at the script samples below, and listen to a few spots, too.


LEINENKUGEL'S

Leinie's Canoe Trip

Leinie's Lakeside

Leinie's Singalong

Leinie's Midway


SCRIPT EXAMPLES

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