CASE STUDY DESCRIPTION:
Just some of the work in branding revision, new tag lines and website/collateral/social media content and creative/design direction I’ve done over the years for various B2B clients.
- Ward Adhesives – A top-to-bottom brand makeover, including a new logo, tag line, positioning and communications guidelines, and a revised Web site that made the most of their leadership in their category.
- Coast Southwest – A leading chemical distribution who wanted a website, SMM and collaterals strategy emphasizing their ability to partner and innovate.
- SPR Companies – An IT company with three specialized subsidiaries; I provided branding, tag lines, site architecture/UX and copy for each of them.
- EmployeeScreenIQ – A screening and employee verification firm for whom I wrote a new tagline, website and collaterals.