CASE STUDY:

NORTH BRIDGE STAFFING BRANDING, CONTENT & DIGITAL MARKETING

CASE STUDY DESCRIPTION:

Provide digital and social media support for a Chicago-based staffing consultant – a pretty typical example of other B2B digital programs I’ve worked on.

  • A Chicago-based staffing consultant, North Bridge is a pretty typical example of the multiple integrated Web and social media programs I’ve worked on.
  • We revised their Web site, integrating itwith social networks, a monthly e-letter and a content-rich blog.
  • All told this increased North Bridge’s page ranks by over 55% in the first six months.
  • The client also followed our counsel that a continual, pre-planned social media program was critical within their category, where they promote their level of contact and service with clients and candidates as a key point of difference.

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