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michael semer

Watch Me Content-ificate With AccelerateB2B!

October 28, 2016November 6, 2016 Michael Semer

Watch me pontificate on B2B content marketing and its future prospects in this (mercifully brief?) segment on AccelerateB2B, hosted by the inestimable Dominic Caterbury of TurbineB2B!

 Content / SMM, Content Marketing  Content Marketing, michael semer, News

Flying Over the Fourth: A Lesson in American Community

July 6, 2015July 6, 2015 Michael Semer

When I got up on the morning of the Fourth of July this year, I was in Ely, Minnesota. I might as well have been in another country, if you compare it to my home in Beverly Hills, California. Except […]

 General, Los Angeles & SoCal  Culture, michael semer  Leave a comment

Me-Too Marketing and the Idea Deficit

September 2, 2014August 21, 2016 Michael Semer

Nowadays, the “personality quiz” is big in Facebook marketing.  Every digital strategy brainstorm I attend starts out with a list of default tactics, and we know at least a couple will make the final pitch.  The personality quiz?  A lock.When […]

 Creativity, Strategies & Insights  Innovation, Marketing, michael semer  Leave a comment

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